Overview

Took WEALTH from basic merch to high-fashion streetwear, full brand overhaul—think facelift your mom’s plastic surgeon would envy. Co-led two killer collections with luxe accessories, bold copy, and a fresh identity. Landed WEALTH’s first retail placement at LA’s underground Inflamed Studios and ran production like a mensch. I also directed, produced, and cast a very racy “commercial” (Not really my vibe, but I like to think it would’ve made '06 Gucci Mane crack a smile) for a “girls night in” that remixed the average slumber party.